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Holistic Design philosophy

What is Holistic Web Design? Holistic means "emphasizing the organic or functional relation between parts and the whole." (Source: WordNet ® 1.6, © 1997 Princeton University)

For our custom web design we don't just slap up a generic templated site with your business squeezed into the boxes. We sit down with you and discuss your marketing plan, your vision, your expectations, wants and desires. We talk about what makes your product or service special. You are probably not the only one selling what you are selling, so we dig to find those elements that make you special, and then devise a strategy to get that message to the target audience. We work to identify that target audience and advise on ways to reach them effectively and consistently.

Your website is the backbone to your corporate image. Even if you are a 1-person show trying to sell widgets you've made in your garage, your passion and specific expertise is your selling point, and we help to identify and communicate those selling points.

We take the WHOLE package of you, your business, your vision, your passion, (and your need to generate income from it), and custom design a site that expresses it all in the best light, through simple navigation, straight-forward communication, and ease of finalizing the sale.

We also take a holistic view of your budget. The three points of discussion are: what you WANT, what you NEED, and what your budget is. We start with what you want. If you had unlimited resources, how would you market yourself? Pictures? Video? Interactive bells & whistles? Then we incorporate the marketing discussion to determine what you actually need to get your message across. Then we look at the budget and devise a strategy that incorporates the wants and needs in a way you can afford.

Our goal is YOUR SUCCESS.